The Most Popular 2025 BMWs and Why They're Great


The Most Popular 2025 BMWs and Why They're Great

BMW continues to uphold its reputation as a symbol of performance, innovation, and luxury in 2025. With a robust lineup ranging from sports sedans to fully electric crossovers, BMW offers something for every driving enthusiast and luxury shopper. But which BMWs are currently the most popular-and why?

In this article, we'll explore the standout models dominating showrooms and streets in 2025, highlighting what makes each one special, whether you're interested in electrification, driving thrills, or premium comfort.

1. BMW 3 Series (G20 LCI)

Type: Compact luxury sedan
Powertrains: Gasoline, Plug-in Hybrid (330e), Diesel (select markets)

Why It's Popular

The BMW 3 Series has long been a benchmark in the compact luxury sedan segment, and the refreshed G20 LCI (Life Cycle Impulse or facelift) keeps the tradition alive. It perfectly balances performance, comfort, and technology.

What Makes It Great

  • Handling: Classic BMW rear-wheel-drive dynamics, sharp steering, and near-perfect weight distribution.

  • Tech: Latest iDrive 8.5 infotainment system with curved display, wireless Android Auto/Apple CarPlay.

  • Engines: The 330i (turbocharged 4-cylinder) delivers efficiency and power, while the 330e adds electric-only driving.

  • Refinement: Superb build quality, improved interior layout, and reduced cabin noise.

Best for: Drivers who want a sports sedan that's still practical for daily use.

2. BMW X5 (G05 LCI)

Type: Midsize luxury SUV
Powertrains: Gasoline, Diesel (select markets), Plug-in Hybrid (X5 xDrive50e)

Why It's Popular

The X5 is the gold standard for midsize luxury SUVs, offering a luxurious yet sporty driving experience. In its refreshed 2024-2025 form, it adds even more tech, comfort, and efficiency.

What Makes It Great

  • Versatility: Generous cargo space, optional third row, and excellent towing capacity.

  • Performance: From the base xDrive40i to the PHEV xDrive50e, there's a model for every lifestyle.

  • Interior: Upscale materials, customizable ambient lighting, and a panoramic curved display.

  • PHEV Power: The new 50e plug-in hybrid can go up to 50 miles on electric power alone-perfect for commuters.

Best for: Families or professionals needing space, comfort, and dynamic driving.

3. BMW i4

Type: All-electric sedan
Powertrains: Electric (eDrive35, eDrive40, M50)

Why It's Popular

The i4 is BMW's most accessible electric vehicle and a huge hit in the transition toward electrification. Built on a modified 4 Series Gran Coupe platform, it provides the familiar BMW experience in an EV form.

What Makes It Great

  • Driving Feel: Retains classic BMW chassis balance despite the EV weight.

  • Range: Up to 300+ miles on the i4 eDrive40; M50 variant offers performance-focused thrills.

  • Interior: BMW's curved dual display and minimalist yet high-quality dashboard.

  • Value: Competitively priced compared to rivals like the Tesla Model 3 and Polestar 2.

Best for: First-time EV buyers wanting luxury and familiarity in one package.

4. BMW X3 (G01)

Type: Compact luxury SUV
Powertrains: Gasoline, Diesel, Plug-in Hybrid (select markets)

Why It's Popular

Still one of BMW's best-selling models globally, the X3 offers sedan-like driving dynamics in a versatile SUV form. It's a favorite among city dwellers, suburban families, and professionals alike.

What Makes It Great

  • Well-Rounded: Great mix of space, performance, and comfort.

  • Turbo Engines: The xDrive30i is plenty powerful; M40i brings near-M levels of performance.

  • Refinement: High-quality cabin and user-friendly infotainment.

  • Resale Value: Consistently holds value well compared to many rivals.

Best for: Buyers who want SUV space with sedan-like driving behavior.

5. BMW 5 Series (G60)

Type: Executive sedan
Powertrains: Gasoline, Plug-in Hybrid, Fully Electric (i5)

Why It's Popular

The all-new 2024/2025 5 Series (G60 generation) pushes BMW further into the tech-luxury arena, now offering both combustion and all-electric powertrains under one elegant body.

What Makes It Great

  • Dual Identity: You can choose a traditional 530i or the fully electric i5-same platform, different power.

  • Technology: Includes iDrive 8.5, augmented reality navigation, and in-car gaming via AirConsole.

  • Comfort: Larger cabin, rear-wheel steering (in some variants), and optional massaging seats.

  • Performance: i5 M60 provides M-level electric performance with 590+ horsepower.

Best for: Professionals and executives who want future-ready luxury with a choice of drivetrain.

6. BMW iX

Type: All-electric midsize SUV
Powertrains: Electric (xDrive50, M60)

Why It's Popular

BMW's electric flagship SUV, the iX, combines bold design with cutting-edge battery tech and exceptional interior comfort. While its looks are polarizing, its features are anything but.

What Makes It Great

  • Performance: The iX M60 delivers over 600 hp, 0-60 mph in ~3.6 seconds.

  • Range: Up to 324 miles depending on configuration.

  • Sustainability: Recycled materials, FSC-certified wood, and reduced carbon production.

  • Luxury Cabin: Floating center console, Swarovski crystal switchgear, massive panoramic roof with electrochromic dimming.

Best for: Luxury EV buyers who want statement-making style and substance.

7. BMW M3 (G80)

Type: High-performance sedan
Powertrains: Twin-turbo I6, manual or automatic

Why It's Popular

The G80 M3 continues BMW's tradition of making hardcore performance sedans. In both manual and Competition xDrive form, it delivers thrilling performance with surprising practicality.

What Makes It Great

  • Raw Power: Up to 503 hp from the S58 inline-six engine.

  • Transmission Options: Manual lovers rejoice-the base M3 is still offered with a 6-speed.

  • Handling: Track-ready suspension, optional all-wheel drive for maximum traction.

  • Practicality: Real back seats, usable trunk, and four doors.

Best for: Enthusiasts who want a track-capable daily driver.

8. BMW X7 (G07 LCI)

Type: Full-size luxury SUV
Powertrains: Gasoline, Mild Hybrid (48V), V8 in M60i

Why It's Popular

The X7 caters to buyers wanting 7-seat capability with BMW's signature performance and luxury. It competes with the likes of the Mercedes GLS and Audi Q7 but offers a uniquely sporty flair.

What Makes It Great

  • Presence: Massive kidney grille, split headlights, and commanding road stance.

  • Power: The M60i's 4.4L V8 delivers huge torque and effortless cruising.

  • Luxury: Sky Lounge panoramic roof, soft-close doors, rear-seat entertainment, and top-tier leather.

  • Tech: iDrive 8.5, driver-assist features like Traffic Jam Pilot (in select regions).

Best for: Large families or executives who want the pinnacle of SUV luxury.

9. BMW Z4 (G29)

Type: Roadster
Powertrains: Turbocharged 4-cylinder and 6-cylinder

Why It's Popular

The Z4 is a pure, rear-wheel-drive roadster that still captures the spirit of classic BMW convertibles. It shares a platform with the Toyota Supra but offers a more refined, open-top experience.

What Makes It Great

  • Engines: From the punchy sDrive30i to the smooth and powerful M40i inline-six.

  • Convertible Life: Electric soft top retracts in 10 seconds; wind management is excellent.

  • Driving Dynamics: Near-perfect 50/50 balance, low seating position, responsive steering.

  • Value: One of the few premium roadsters left under $70,000.

Best for: Weekend drivers, sun-lovers, and anyone craving top-down fun.

10. BMW i7

Type: Full-size electric luxury sedan
Powertrains: Electric (xDrive60, M70)

Why It's Popular

The i7 is BMW's answer to the electric S-Class and Lucid Air-full-size, fully electric, and ultra-luxurious. It's quickly become a flagship for BMW's design and tech leadership.

What Makes It Great

  • Luxury:

Rear seats rival first-class airline suites-available reclining seats, massage, and even a drop-down 31" 8K screen.

  • Quiet Performance: Whisper-silent, with sub-4-second 0-60 mph in the M70 version.

  • Technology: Theater mode, voice/gesture control, AR navigation, and seamless AI integration.

  • Sustainability: Uses vegan leather options, recycled materials, and carbon-neutral production.

Best for: Buyers who want uncompromising luxury with future-forward power.

Conclusion: A BMW for Every Driver

In 2025, BMW's lineup reflects its ability to evolve with the times while staying true to its brand ethos: dynamic performance, cutting-edge technology, and luxury. Whether you're looking for a plug-in hybrid executive sedan, a high-powered electric SUV, or a manual sports car, BMW has you covered.

As the brand moves deeper into electrification with models like the i4, i5, iX, and i7-while still offering beloved petrol-powered icons like the M3 and X5-it's clear that BMW is building cars not only for the present, but also for the future of driving.